Tom Kavanagh

Tom is a creative leader with nearly three decades of experience delivering award-winning marketing and creative solutions for some of the world's leading brands. A DMA Regional Committee member, Creative Council participant, and awards judge for both the DMA and Creativepool, Tom is passionate about creative excellence, innovation, and building high-performing teams. Over the past decade and a half, he has specialised in developing and scaling in-house creative studios, most recently establishing the RAC's industry-recognised creative studio from the ground up. Today, he regularly shares insights on creative leadership, in-housing best practice, and the evolving role of creativity, technology, AI and data in driving business success.