Imogen Almond
Head of Creative, Innocent Drinks
Imogen Almond is head of creative at innocent, which means she leads all things creative there, setting up the right creative model for innocent across internal and external partners. Imogen leads the cross-European creative team, delivery everything from award-winning packaging to a recent brand refresh and lots of unmistakably innocent campaigns.
A former strategist, Imogen set up in house creative strategy at innocent. Before arriving at Fruit Towers, she was a strategist working across lot of different brands particularly across innovation, experiential and shopper - so thinking about the total brand experience has always been there. Imogen is a people first creative leader, focusing on building and empowering high-performing teams, raising creative standards and showing the strategic value of in-house creativity.