Daryl Fielding

CEO, The Marketing Academy Foundation

Daryl’s career spans four decades in charities, major corporates, media and advertising agencies, where the most frequently used term about her is “refreshing”.

Her last full time corporate roles were Managing Directorships at Vodafone UK and Mondelez Eu, responsible for brand strategy and marketing. Her current portfolio comprises the part-time CEO of The Marketing Academy Foundation, which she and Sherilyn Shackell founded seven years ago, Chair of First Give and board roles at The Association of Chartered and Certified Accountants and the Academy of Ancient Music. She has just concluded six years as a Trustee of The British Heart Foundation.

In 2022, her definitive guide to brands, The Brand Book, was published and last year she featured in Channel 4’s documentary, Madwomen. This celebrated women who shaped the advertising industry and featured her leadership of Dove's "Campaign for Real Beauty". She was baptised with the fire of politics and the British media in the 1997 general election campaign when she worked on Tony Blair’s campaign. He won, and Daryl returned to her preferred environment of commerce.

Being a keynote speaker, coaching and mentoring young people gives her great fulfilment - as does baking a nifty line in royal-themed cakes.